Axis Max Life Insurance
Term Insurance
Image of axis max lifeTerm Insurance Plans
  • Term Insurance Calculator
  • Term Insurance for Women
  • Term Insurance for House Wife
  • Term Insurance for Self Employed
  • Term Insurance for NRI
  • Term Insurance for Senior Citizens
Image of axis max lifeMore About Term Plans
  • Zero Cost Term Insurance
  • Income Replacement Term Plan
  • Term Insurance without medical test
  • Claim settlement Ratio
  • Term Insurance vs Life Insurance
  • Term Insurance with Return of Premium
Image of axis max lifeTerm Plans By Sum Assured
  • 5 Crore Term Insurance
  • 2 Crore Term Insurance
  • 1.5 Crore Term Insurance
  • 1 Crore Term Insurance
  • 75 Lakh Term Insurance
Image of axis max lifeTerm Plan By Age Group
  • Term Insurance Plan in 50s
  • Term Insurance Plan in 30s
Image of axis max lifeInsurance Calculators
  • Insurance need calculator
  • Mortality risk calculator
  • Home loan insurance calculator
  • HLV calculator
Image of axis max lifeOur Term Products
  • Axis Max Life Smart Secure Plus Plan
  • Axis Max Life Smart Total Elite Protection Plan
  • Axis Max Life Saral Jeevan Bima Plan
  • Axis Max Life Smart Term Plan Plus
Investment Plans
Image of axis max lifeULIP
  • Unit Linked Insurance Plans (ULIPs)
  • Types of ULIPs
  • ULIP Calculator
  • Save Tax with ULIPs
  • Benefits of ULIPs
Image of axis max lifePension Plans
  • Types of Pension Plans
  • Pension Calculator
  • Annuity Plans
  • What is Retirement Planning?
  • Guaranteed Lifetime Income Plan
Image of axis max lifeSaving Schemes
  • Atal Pension Yojana
  • National Pension Scheme
  • Public Provident Fund
  • Kisan Vikas Patra Scheme
  • ELSS Fund
Image of axis max lifeSavings Calculators
  • Investment Calculator
  • Index Fund Calculator
  • FD Calculator
  • Step Up SIP Calculator
  • SIP Calculator
Image of axis max lifeFunds
  • High Growth Fund
  • Pure Growth Fund
  • Secure Plus Fund
  • Conservative Fund
  • Life Balanced Fund
Image of axis max lifeChild Investment Plans
  • Sukanya Samriddhi Yojana
  • Child Education Cost Planning Calculator
Image of axis max lifeOur Investment Products
  • Smart Fixed Return Digital Plan
  • Smart Wealth Advantage Guarantee
  • Fast Track Super
  • Platinum Wealth Plan
  • Flexi Wealth Advantage Plan
Healthcare Plans
Image of axis max lifeHealth Insurance Plans
  • Critical Illness Insurance
  • Benefits of Health Insurance
  • ABHA
  • Types of Health Insurance
  • Maternity Health Insurance
Image of axis max lifeMediclaim
  • Mediclaim vs Health Insurance
  • Mediclaim Policy
  • Mediclaim Deduction
  • Mediclaim Policy for Family
  • Mediclaim Policy for Senior Citizens
NRI Plans
Image of axis max lifeNRI Term Plan
  • Term Plans for NRI in UAE
  • Term Plans for NRI in USA
  • Term Plans for NRI in Canada
  • Term Plans for NRI in Singapore
  • Term Plans for NRI in Qatar
Image of axis max lifeNRI Investment Plans
  • Investment Plans for NRI in UAE
  • Investment Plans for NRI in Qatar
Calculators
Image of axis max lifeRetirement
  • Retirement Planning Calculator
  • APY Calculator
  • NPS Calculator
Image of axis max lifeTax
  • Income Tax Calculator
  • HRA Calculator
  • ELSS Calculator
Image of axis max lifeInvestment
  • PPF Calculator
  • Lumpsum Calculator
  • NSC Calculator
  • SWP Calculator
  • RD Calculator
  • ROI Calculator
  • SSY Calculator
Image of axis max lifeOther Calculators
  • BMI Calculator
  • Simple Interest Calculator
  • Compound Interest Calculator
  • EMI Calculator
Select a method to track policy

If you have recently calculated a quote of Axis Max Life insurance product(s), your e-Quote number can be found in email / SMS sent.

Join as Advisor
Individual IconIndividualNon-Individual Icon
Non-IndividualHUF / Partnership / Employer-Employee / Keyman

MAIN CATEGORY

Life Insurance Plans

ResourcesArrow Down Icon
  • Check CIBIL Score
  • Branch Locator
  • Blogs

Claim Centre

Renew Policy

Become a Life Advisor

About Us

Contact Us

Continue Your Journey

Web StoriesArrow Down Icon
  • GST On Insurance
  • Income Tax Rules Changes
  • Home>
  • About Us>
  • Board of Directors

Axis Max Life Insurance's Board of Directors

image Sumit%20Madan%20CEO%20MD

Mr Sumit Madan

Managing Director & Chief Executive Officer, Axis Max Life Insurance Ltd

Sumit Madan is the Managing Director & Chief Executive Officer of Axis Max Life Insurance and brings over 25 years of extensive experience in establishing and scaling businesses with strategic clarity, people-centric leadership and operational rigor in high-growth and turnaround environments.

He has held various leadership roles at premier financial institutions. At Citibank, he managed diverse portfolios across geographies and consistently delivered results in challenging markets, building a strong reputation for reviving underperforming business units by bringing strategic clarity, operational discipline, and people-focused leadership to complex, high-pressure situations. His focus on driving transformation through deep customer understanding and ability to translate insights into impactful actions were instrumental in these turnarounds. At AU Small Finance Bank, he built the branch network from the ground up, played a pivotal role during its transformation from a NBFC to a scheduled small commercial bank and contributed significantly to the success of its IPO. At IDFC FIRST Bank, Sumit scaled the branch banking operations and strengthened the retail franchise by driving customer acquisition, deepening engagement, and enhancing productivity. His efforts were marked by a sharp focus on customer-centric metrics and business performance indicators, reinforcing his ability to build efficient, high-impact distribution engines.

Since joining Axis Max Life as Chief Distribution Officer in February 2024, Sumit has been instrumental in strengthening the company’s distribution franchise across proprietary and partnership channels. Under his leadership, Axis Max Life has deepened its bancassurance partnership with Axis Bank, expanded its proprietary agency network, and built new-age distribution models that significantly enhanced customer reach and business growth. His ability to integrate technology with distribution strategies has played a pivotal role in positioning Axis Max Life among the fastest-growing private life insurers in the country.

Under Sumit’s leadership, Axis Max Life has not only sustained its growth momentum but also achieved key milestones, climbing to the #4 position in FY25 and entering the top 3 among private life insurers in the second half of the year. This growth was powered by strong gains across proprietary channels, category leadership, and an accelerated partner expansion strategy. The company achieved the #1 rank in both E-commerce and Protection penetration among top private insurers, while also expanding distribution with over 50 new partners, including three strategic bancassurance alliances, and strengthening its counter share in open architecture partnerships.

As CEO of Axis Max Life, Sumit’s focus is on accelerating the company’s growth momentum and deeply committed to Axis Max Life’s long-term vision of securing financial futures for millions of Indian households while contributing to the regulator’s goal of “Insurance for All by 2047.”

image mr_girish_shrikrishna_paranjpe_66e3ca6e75186_fa9b3d3855

Mr Girish Srikrishna Paranjpe

Independent Director, Axis Max Life Insurance Ltd.

Mr Girish S. Paranjpe has been appointed as an Independent Director of Axis Max Life Insurance with effect from April 6, 2021.

He served as the Co-CEO of Wipro's IT Business from 2008-2011 and was a member of the Board of Directors of Wipro Ltd.

Mr Paranjpe served at Wipro Limited, India's third-biggest software company, for over two decades, contributing to the rise of India’s IT industry from its infancy to its current globally dominant position. He led the Wipro's IT business worth USD 5.8 billion and employee strength of over one lakh, spread over 54 countries. More recently, he was the Managing Director for Bloom Energy International, a Silicon-Valley-based alternative energy company. Mr. Girish S. Paranjpe along with his IT industry colleagues has promoted a venture fund, Exfinity Venture Partners, which invests in tech start-ups. He is also a General Partner at Exfinity.

Mr Girish S. Paranjpe serves on the board of Advent invested company Modenik Lifestyle Private Limited. He is an independent director on two publicly listed companies CRISIL Ltd. (subsidiary of S&P Global) and Axis Bank, among top three private banks in India. He is also an Independent Director of IBS Software Ltd and Mphasis Limited.

Mr Girish S. Paranjpe is a Commerce graduate and a member of the Institute of Chartered Accountants of India and the Institute of Cost and Works Accountants of India.

image Mr_Jai_Arya_609b920179

Mr Jai Arya

Independent Director, Axis Max Life Insurance Ltd.

Mr Jai Arya has been appointed as an Independent Director of Axis Max Life Insurance Ltd. with effect from April 1, 2024.

Singapore-based Mr Jai Arya is a distinguished professional with a wealth of experience in the financial sector and academia. He serves as the Senior Adviser to the Dean of the NUS Business School, Asia’s leading business school. He is also an independent director on the board of Max Financial Services Ltd.

Mr Arya has also held roles as a Senior Adviser for Asian banking to a global consultancy firm, and consulted on projects for the Asian Development Bank. His extensive career in banking includes 27 years with Bank of New York Mellon and 10 years with Bank of America, working in multiple countries. At BNY Mellon, he served as an Executive Vice President and global head of business with sovereign institutions, as well as being a member of the bank’s Global Operating Committee and Asia Executive Committee. His earlier responsibilities included overseeing Asia client relationships and managing Asian country offices.

Mr Arya holds an MBA from the Faculty of Management Studies, Delhi University, and a BA (Honours) in Economics from St. Stephen’s College, Delhi University.

image marielle_theron_66e3ca696e43b_e06930ace2

Ms Marielle Theron

Non-executive Director, Axis Max Life Insurance Ltd.

Ms. Theron was appointed Director of Axis Max Life Insurance with effect from May 2009. Ms. Theron, a Fellow of the Society of Actuaries, has over 40 years’ experience in the financial service industry. She is a Principal of Erlen Street Corporation, Switzerland, a company that specialises in strategic investment and management consulting solutions.

Prior to that, Ms. Theron worked in both consulting and corporate roles for multi-national companies and governments across Europe, Asia, Australia, New Zealand and South Africa, advising on insurance and investment related solutions. She holds a B.Sc. majored in Actuarial Science from Laval University, Canada and is a Fellow of the Society of Actuary (FSA).

image yasuda_70_66e3ca6ac6533_103b055726

Mr Mitsuru Yasuda

Non-executive Director, Axis Max Life Insurance Ltd.

Mr. Mitsuru Yasuda has been appointed as a Director of Axis Max Life Insurance Ltd. effective from July 24, 2020. He is General Manager at Mitsui Sumitomo Insurance Co. Ltd. (“MSI”) as well as MS&AD Insurance Group (”MS&AD”). He has more than 26 years of experience in life insurance business, M&A service advisory business and audit business. He holds a Japanese CPA license.

He is currently a Director of Hong Leong Assurance and Hong Leong MSIG Takaful in Malaysia.

He joined MSI in 2015 and took on a supervisory role in Sinarmas MSIG Life, MSI’s life insurance subsidiary in Indonesia until he got appointed as a Director of Axis Max Life Insurance Ltd. He has broad experiences in life insurance industry including sales channel & product portfolio, budget & profit management, asset management, risk management and others. He also takes a strategic role in helping MS&AD acquire overseas insurance businesses by analyzing transaction structures and accounting/ tax impacts as well as estimating value of the business, including the additional share purchases of Sinarmas MSIG Life and Reassure in UK.

Prior to joining MSI, Mr. Yasuda spent 12 years with Deloitte in its M&A service function in both Tokyo and New York. During the tenure, he provided accounting and tax advices as well as valuation support to his clients including both life and non-life insurance companies. He also spent 4 years with E&Y Tokyo in its audit function before joining Deloitte

image mohit_66e3ca675210b_1498637284

Mr Mohit Talwar

Non-executive Director, Axis Max Life Insurance Ltd.

Mr. Mohit Talwar has been associated as a Non-executive Director of the Company w.e.f January 30, 2016.

Mr. Mohit Talwar brings a wealth of experience of over 40 years in Corporate Finance and Investment Banking. He spent 24 years in Wholesale Banking in Standard Chartered, ANZ Grindlays and Bank of Nova Scotia. Prior to this, he spent almost 6 years with the Oberoi Group.Mr. Talwar joined Max Financial Services Limited, the holding company of the Company (MFSL) on November 1, 2007, as Director-Business Development. He was appointed as the Deputy Managing Director of MFSL on February 14, 2012. Mr. Talwar was thereafter elevated as the Managing Director of MFSL with effect from January 15, 2016, for a period of five years. Further, Mr. Talwar was also appointed as the Managing Director of Erstwhile Max India Limited for a period of five years with effect from January 15, 2016. He was also the Vice Chairman of Max Group of companies.

During his tenure with the Max Group, he has successfully leveraged his relationships with institutional investors, hedge funds, banks and private equity firms and has led several complex corporate finance and financial structuring deals to ensure adequate investment and liquidity for the Group’s operations. Given his wealth of experience and the critical matters which are handled by him, the Board of Directors of MFSL engaged him as a Business Advisor to MFSL on completion of his term as the Managing Director of the Company with effect from January 15, 2023. Mr. Mohit Talwar is a post-graduate from St. Stephen's College and completed his management studies in Hospitality from the Oberoi School.

image mr_munish_sharda_prev_ui_66e3ca6d1bad9_e868338c9e

Mr Munish Sharda

Non-executive Director, Axis Max Life Insurance Ltd.

Mr Munish Sharda has been appointed as a Non-executive Director of Axis Max Life Insurance Ltd. with effect from April 29, 2024.

Munish Sharda is an Executive Director at Axis Bank. He was earlier Group Executive & Head- Bharat Banking, Axis Bank since September 2021. In his role as Executive Director, he is responsible for driving business growth in Rural & Semi urban markets across all product offerings of the Bank and is also responsible for Retail Lending businesses for the bank. He is also the Chairman of A.TReDS Limited (Axis Bank’s subsidiary), and a trustee at Axis Bank Foundation.

He has worked for over 25 years in banking and financial services sectors across product categories in all the major markets of the country. He brings in rich leadership experience in scaling businesses, leveraging digital &technology to drive business outcomes, building people capabilities, and enhancing customer experience.

Munish started his financial services career with Global Consumer Bank, Citibank India, where he worked across geographies, products and businesses for over a decade.

Prior to joining Axis Bank, Munish was the Managing Director & CEO of Future Generali India Life Insurance for over 7 years where he led transformation & growth & scaled up the business with improved profitability. He has also worked in the consumer goods industry with Blow Plast Limited and with engineering major Larsen & Toubro Limited.

Munish holds a Bachelor’s degree in Mechanical Engineering from Punjab Engineering College and has completed his post graduate diploma in Management from IIM Lucknow. He also holds a Certification in ESG Investing by CFA Institute, USA.

image pradeep_pant_66e3ca66d9d51_fe2b24c8b6

Mr Pradeep Pant

Independent Director, Axis Max Life Insurance Ltd.

Mr Pradeep Pant was appointed as an Independent Director of Axis Max Life Insurance with effect from February 07, 2019. He is a highly experienced senior business leader, with active involvement in business consulting and education, and holds several board positions. With over 37 years of experience in the FMCG industry, Mr Pradeep Pant is an expert in building businesses in both mature and emerging markets. He has a deep understanding of market dynamics and cultural diversity. He has a proven track record and passion for turning organisations around.

Mr Pant was Executive Vice President and President of Asia Pacific (AP) and Eastern Europe, Middle East and Africa (EEMEA) for Mondelēz International till the end of 2013. He has served as the President of Asia Pacific, since 2008, and he assumed his responsibility for the EEMEA region in 2012. Previously, Mr Pant was the Regional Managing Director for Asia, Africa, and the Middle East for Fonterra Brands. He was a member of the Fonterra leadership team as well as the company’s global brands marketing group. Prior to Fonterra, he spent 19 years with The Gillette Company working in India, Russia, Turkey, and as President Asia Pacific. Mr Pant has also worked with Nestle, J Walter Thompson, and the Tata group.

Mr. Pant is also the Founding President of Food Industry Asia (FIA) and now serves as Honorary Advisor to the Council. He was an Advisory Board Member of SMU Lee Kong Chian School of Business 2010-2018 and an Affiliated Faculty, Centre for Marketing Excellence and Dean’s Fellow till early 2024.

He sits on the Supervisory Boards of DSM-Firmenich (previously Royal DSM N.V. Netherlands), Niva Bupa Health Insurance India, Max India and Antara Senior Living India. He is also Chairman of Nurasa Pte Ltd, the Asia Sustainable Foods platform at Temasek as well as its holding company Nurasa Holdings Pte Ltd.

Mr Pant holds a Master of Management Studies degree from the Jamnalal Bajaj Institute of Management Studies, Bombay University, and a BA Honours degree in Economics from Shri Ram College of Commerce, Delhi University.

image mr_rajesh_khanna_66e3ca6f2045f_f774cac21b

Mr Rajesh Khanna

Independent Director, Axis Max Life Insurance Ltd.

Mr. Rajesh Khanna has been appointed as an Independent Director with effect from April 6, 2021.

Mr. Rajesh Khanna is the founder & CEO of Arka Capital Advisors Pvt. Ltd., and is an investor in various companies. He is a Senior Advisor of Kae Capital. Previously, he served as a Managing Director and India Head of Warburg Pincus, a global private equity firm, and was a member of its global Executive Management Group.

Mr. Rajesh Khanna is a PGDM from the Indian Institute of Management, Ahmedabad and is a Chartered Accountant.

image mr_rajesh_kumar_dahiya_66e3ca690bb9d_ac4c81e25e

Mr Rajesh Kumar Dahiya

Non-executive Director, Axis Max Life Insurance Ltd.

Mr Rajesh Kumar Dahiya has been appointed as a Non-executive Director on the Board of Axis Max Life, effective April 6, 2021.

He previously served as the Executive Director (Corporate Centre) at Axis Bank, where he oversaw all functions within the Corporate Centre, including Internal Audit, Human Resources, Banking Operations, Compliance, Corporate Governance, Corporate Communications, Corporate Real Estate Services, Corporate Social Responsibility, Ethics and Sustainability, and Law. Additionally, Mr Rajesh Kumar Dahiya managed the operations of the Axis Bank Foundation. Prior to joining Axis Bank, he spent 20 years with the Tata Group, where he took on various responsibilities in areas such as Human Resources, Manufacturing, Exports, Distribution, and Institutional Sales.

He serves as a board member at BlueStone Jewellery and Calibre Chemicals, is a Trustee at Axis Bank Foundation, The Buddha Fellowship Program, and acts as an advisor to The Grameen Foundation.

He is also engaged as a visiting faculty member at ISB Hyderabad.

image Ms

Ms. Rajkamal Vempati

Non-executive Director, Axis Max Life Insurance Ltd.

Ms. Rajkamal Vempati has been appointed as a Non-executive Director of Axis Max Life Insurance Ltd. with effect from October 1, 2025.

Ms. Rajkamal Vempati is the Group Executive & Head of Human Resources at Axis Bank. She is a member of the Management Committee and a passionate advocate of sustaining a human workplace & creating an inclusive culture geared for the future. Her team of HR professionals at Axis Group is focused on nurturing distinctive career experiences that matter to the people and wherein they thrive. Axis Bank has been recognized externally as an employer of choice for its Diversity, Equity & Inclusion efforts and its Giga Opportunities program has been widely lauded. She is also the Co- chairperson of FICCI HR Committee. She graduated in Science from Himachal Pradesh University and holds an MBA from XLRI Jamshedpur. She is a recipient of “Distinguished Alumnus Award” from XLRI, Jamshedpur and she has also been honored with Honoris Causa, Doctor of Philosophy (Ph.D.) by Manav Rachna International Institute of Research and Studies.

Prior to Axis Bank, she was heading Human Resources for ICICI Lombard General Insurance Company. Ms. Vempati was a consultant with Hewitt Associates, part of the HR Leadership Program at GE Capital and has worked with ICICI Prudential Life Insurance across diverse roles.

image sahil_vachani_66e3ca6c22a8b_6267704583

Mr Sahil Vachani

Non-executive Director, Axis Max Life Insurance Ltd.

Mr Sahil Vachani has been appointed as a Director of Axis Max Life Insurance Ltd. effective from May 18, 2018.

Mr Sahil Vachani is the Vice Chairman & Managing Director of Max Estates Limited, one of the three listed companies of the USD 5 billion Indian conglomerate – The Max Group. Max Estates Limited is emerging as a most preferred brand in real estates in NCR. Sahil is the driving force behind Max Estates Ltd. and aims to revolutionize the Indian real estate landscape by bringing in Max Group’s values of Sevabhav, Excellence and Credibility to the sector. He also serves as a Director on the Boards of Max Financial Services Limited as a representative of the Owner Sponsor Group led by Mr. Analjit Singh.

Sahil joined the Max Group in 2016 with a focus on creating a powerful Real Estate brand – Max Estates Limited and steering Max Ventures and Industries Limited (“MaxVIL”) (Now merged with Max Estates Limited) and other businesses towards growth. Since assuming his role at MaxVIL, Sahil has successfully completed key transactions which will have an enduring impact on the Company’s growth journey over the next few years.

He started his career as an investment banker with Citigroup in London, where he worked on Mergers and Acquisitions across the Middle East and Africa region. In 2004, he joined Dixon Technologies, a consumer appliance manufacturing firm as Business Head and setup new verticals across multiple locations and was involved in the launch of new products, setting up of new manufacturing facilities and establishing relationships with leading brands as customers.

His next career progression was in 2008 as Co-founder and Managing Director of Dixon Appliances Pvt. Ltd., where he was responsible for the business from inception including designing of products, building the team, setting up the manufacturing facility, operations and building relationships with leading brands in India such as Panasonic, Godrej, LG, among others. The Company emerged as the single-largest third party contract manufacturer of Washing Machines for the Indian market. In July 2015, Sahil sold his shareholding in the company to pursue opportunities in Max Group.

He holds a Bachelor’s degree in Management Sciences from the University of Warwick, U.K. backed up by an Executive Management Program on Disruptive Innovation from the Harvard Business School.

image mr_subrat_mohanty_66e3ca6a3a5c9_70af63da40

Mr Subrat Mohanty

Non-executive Director, Axis Max Life Insurance Ltd.

Mr Subrat Mohanty has been appointed as a Non-executive Director of Axis Max Life Insurance on the Board of Axis Max Life with effect from April 6, 2021.

Mr Subrat Mohanty is the Executive Director – Banking Operations & Transformation at Axis Bank, where he leads all functions under Retail & Wholesale Banking Operations, Information Technology & Digital Banking, Business Intelligence, Group Strategy & Subsidiary Governance, Customer Experience, Vigilance and Internal Audit of the Bank.

Mr Mohanty has more than 24 years of experience, spanning different industries and functions. In his previous stint, he served as the Group President of Manipal Education & Medical Group responsible for business performance and strategy across the group’s interests in Education, Healthcare and Insurance. Prior to joining Manipal group, he was the COO, HDFC Life responsible for a wide range of functions including Strategy, Operations, Technology, Digital and Health Insurance. Previously, at Infosys, he held multiple leadership roles across Operations, Solutions, Strategy, and technology-led Transformation Programs. He started his career with Andersen Consulting (now Accenture).

He is the director on the Boards of Freecharge Payment Technologies Private Limited, Axis Securities Limited and Freecharge Business and Technology Services Limited.

Mr Mohanty is an alumnus of NIT, Rourkela and IIM Calcutta. In his personal time, he runs marathons, writes about movies and has an interest in popular Indian culture.

Last updated on 28th August 2025
Back to Previous Page
  • Critical Illness
  • Term Plan with Return of Premium
  • Claim Settlement Ratio
  • Smart Secure Plus Plan
  • Continue with existing eQuote
  • Term Insurance for Housewife
  • Zero Cost Term Insurance
  • Smart Term Plan Plus
  • Life Insurance Plans
  • Online Insurance Plans
  • Retirement Plans
  • Group Insurance Plans
  • Child Insurance Plans
  • Health Insurance Plans
  • NRI Plans
  • ABHA Card
  • Pay Premium Online
  • Customer Login
  • Existing Customers Plans
  • Claims Centers
  • Download Policy Pack
  • View Policy Details
  • Electronics Insurance Account
  • Frequently Asked Questions(FAQs)
  • Premium Payment Options
  • Track Application
  • Contact Us
  • Update Personal Details
  • Change Nominee
  • Download Forms
  • Update PAN Card
  • Service TATs
  • Certificate of Insurance
  • Feedback
  • Term Insurance Calculator
  • Income Tax Calculator
  • Saving Plan Calculator
  • Compound Interest Calculator
  • Insurance Calculators
  • FD Calculator
  • CIBIL Credit Score
  • RD Calculator
  • PPF Calculator
  • ROI Calculator
  • SIP Calculator
  • NPS Calculator
  • Lumpsum Calculator
  • NSC Calculator
  • Step Up SIP Calculator
  • BMI Calculator
  • SSY Calculator
  • Retirement Planning Calculator
  • SWP Calculator
  • APY Calculator
  • EMI Calculator
  • ELSS Calculator
  • Home Loan Insurance Calculator
  • ULIP Plans
  • Tax Saving Investment
  • Smart Wealth Plan
  • Smart Wealth Income Plan
  • Flexi Wealth Advantage Plan
  • Savings & Income Plans
  • Smart Fixed-return Digital Plan
  • Money Back Policy
  • Max Life UL Life Growth Super Fund
  • Max Life High Growth Fund
  • Max Life UL Life Secured Fund
  • Max Life UL Sustainable Equity Fund
  • Max Life Nifty Smallcap Quality Index Fund
  • Max Life UL Life Balanced Fund
  • Max Life UL Pure Growth Fund
  • Max Life UL Secure Plus Fund
  • Max Life UL Life Growth Fund
  • Max Life UL Life Conservative Fund
  • Max Life UL Life Diversified Equity Fund
  • Max Life UL Money Market ii Fund
  • Max Life UL Life Dynamic Bond Fund
  • Max Life Midcap Momentum Index Fund
  • Income Tax Slab 2025-26
  • Nifty 500 momentum 50 fund
  • Axis Max Life Sustainable Yield Index Factsheet
  • Max Life Sustainable Wealth 50 Index Fund
  • Axis Max Life Smart Innovation Fund
  • Axis Max Life Nifty 500 Multifactor 50 Fund
  • Axis Max Life Nifty 500 Multifactor 50 Index Pension Fund
  • Pure Growth Fund Shariah Certificate
  • Why Axis Max Life
  • Know Our Story
  • Awards & Achievement
  • CSR
  • ESG
  • Diversity, Equity & Inclusion
  • Media Center
  • Our Leadership
  • Public Disclosures
  • ISNP Details
  • All About Claims
  • Become An Agent
  • NAV Performance
  • Monthly Factsheets
  • Fund Portfolio
  • NAV Performance & Benchmark
  • Monthly Fund Snapshot
  • Annual Investment Report
  • Axis Max Life Branches
  • Investors
  • Key Company Policies
  • Careers
  • Agent Suspended & T.
  • Do Not Disturb
  • Privacy Policy
  • Disclaimers
  • Service TATs
  • Grievance Redressal
  • Unclaimed Amount
  • Withdrawn Plans
  • Sitemap
  • UW Approach & Philosophy
  • Congratulatory Quote on AA

Group Sites

BEWARE OF SPURIOUS PHONE CALLS AND FICTITIOUS/FRAUDULENT OFFERS

IRDAI clarifies to public that:
  • • IRDAI is not involved in activities like selling insurance policies, announcing
    bonus or investment of premiums.
  • • Public receiving such phone calls are requested to lodge a police complaint.

IRDAI - Registration No. 104. ARN/Web/13122024 Category: Life. Validity: Valid.
Corporate Identity Number (CIN): U74899PB2000PLC045626.
Corporate Office: Axis Max Life Insurance Ltd. 11th Floor, DLF Square, Building, Jacaranda Marg, DLF Phase 2, Sector 25, Gurugram, Shahpur, Haryana 122002

For any query regarding this website, please reach out to:

Name: Alok Mishra|Designation: Website Manager|
Email ID:
service.helpdesk@axismaxlife.com

DISCLAIMERS

Axis Max Life Insurance Limited (earlier known as Max Life Insurance Company Limited) is a Joint Venture between Max Financial Services Limited and Axis Bank Limited.

Corporate Office: Axis Max Life Insurance Ltd. 11th Floor, DLF Square Building, Jacaranda Marg, DLF City Phase II, Gurugram (Haryana) - 122002.

Operation Center: Axis Max Life Insurance Ltd, Plot No. 90C, Udyog Vihar, Sector 18, Gurugram (Haryana) - 122015.

Customer Helpline: 1860 120 5577 (9:00 A.M to 6:00 P.M Monday to Saturday) * Call charges apply.

Online Sales Helpline - 0124 648 8900 (09:00 AM to 09:00 PM Monday to Saturday).

Fax Number: 0124-4159397.

Email ID: service.helpdesk@axismaxlife.com

Website: https://www.axismaxlife.com

Axis Max Life Insurance is integrated with licensed NBFC FinVu (Cookiejar Technologies Pvt. Ltd. for sharing policy details with regulated Financial Information Users within the Account Aggregator ecosystem after obtaining the Policy holder's consent. Read more about Account Aggregator framework here

*Life insurance coverage is available in this product. For more details on risk factors, Terms and Conditions please read the prospectus carefully before concluding a sale. You may be entitled to certain applicable tax benefits on your premiums and policy benefits. Please note all the tax benefits are subject to tax laws prevailing at the time of payment of premium or receipt of benefits by you. Tax benefits are subject to changes in tax laws.

Insurance is the subject matter of solicitation. For more details on the risk factors, Terms and Conditions, please read the sales and rider prospectus carefully before concluding a sale. Tax benefits are eligible for tax exemption on fulfilling conditions mentioned under Section 10(10D) of income tax act 1961. Tax exemptions are as per our understanding of law and as per prevailing provisions of income tax at 1961. Policy holders are advised to consult tax expert for better clarification /interpretation. Please note that all the tax benefits are subject to tax laws at the time of payment of premium or receipt of policy benefits by you. Tax benefits are subject to changes in tax laws. The monthly Income Benefit and Terminal Benefit may be taxable subject to extra premium being loaded at underwriting stage.

Celeb disclaimer (if images being used):

The Brand Ambassadors as depicted herein, have endorsed only the Axis Max Life Insurance Products and are not in any manner endorsing Axis Bank Limited and / or any other Bank Partner of Axis Max Life Insurance and do not have any kind of association or relationship with Axis Bank Limited and / or any other Bank Partner of Axis Max Life Insurance

Disclaimers for Market Linked Plans & Saving plans:

THE UNIT LINKED INSURANCE PRODUCTS DO NOT OFFER ANY LIQUIDITY DURING THE FIRST FIVE YEARS OF THE CONTRACT. THE POLICYHOLDER WILL NOT BE ABLE TO SURRENDER/WITHDRAW THE MONIES INVESTED IN LINKED INSURANCE PRODUCTS COMPLETELY OR PARTIALLY TILL THE END OF FIFTH YEAR.

Unit Linked Insurance Products (ULIPs) are different from the traditional insurance products and are subject to the risk factors. The premium paid in the Unit Linked Life Insurance Policies is subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/her decisions. Axis Max Life Insurance is only the name of the insurance company and Axis Max Life Online Savings Plan (UIN: 104L098V06) is only the name of the unit linked life insurance contract and does not in any way indicate the quality of the contract, its future prospects or returns. Please know the associated risks and the applicable charges from your Insurance agent or the Intermediary or policy document of the insurer. The various funds offered under this contract are the names of the funds and do not in any way indicate the quality of these funds, their future prospects or returns.

#4Axis Max Life Online Savings Plan. A unit-linked non-participating individual life insurance plan. | Axis Max Life Insurance Limited is only the name of the insurance company and Axis Max Life Insurance Online Savings Plan (UIN: 104L098V06) is only the name of the unit linked insurance contract and does not in any way indicate the quality of the contract, its future prospects or returns.

*1The aggregate annualized premium should not be more than 5 lakhs (one or more policies put together) for non-linked non-par savings insurance plan in any given year of policy term to be eligible for Section 10 (10D) exemption.

*3All claims that qualify for InstaClaim will be paid within 3 hrs from the date of submission of all mandatory documents else Axis Max Life will pay interest at prevailing Bank Rate as on beginning of Financial Year in which claim has been received for every day of delay beyond one working day. Interest shall be at the bank rate that is prevalent at the beginning of the financial year in which death claim has been received. Mandatory Documents: Original policy document; Original/attested copy of death certificate issued by local municipal authority; Death claim application form (Form A); NEFT mandate form attested by bank authorities along with a cancelled cheque of bank account passbook along with nominee's photo identity proof; Discharge/Death summary attested by hospital authorities or FIR & Post Mortem Report/Viscera Report (in case of accident death).

*#Some benefits are guaranteed and some benefits are variable with returns based on the future performance of your Insurer carrying on life insurance business. The assumed rates of return (4% p.a. and 8% p.a.) shown in the illustrative example are not guaranteed and they are not the upper or lower limits of what you might get back as the value of your Policy depends on a number of factors including future investment performance. The guaranteed and non-guaranteed benefits are applicable only if all due premiums are paid. The Maturity Benefit shown in the illustrative example are inclusive/exclusive of taxes.

Privacy Policy

^^On completion of policy term

The savings indicated is the maximum premium difference as compared with offline plan & depends on the variant purchased.

Claims for policies completed 3 continuous years. All mandatory documents should be submitted before 3:00pm on a working day. Claim amount on all eligible policies4 is less than Rs. 1 Crore. Claim does not warrant any field verification. Mandatory Documents:

> Original policy document

> Original/attested copy of death certificate issued by local municipal authority

> Death claim application form (Form A)

> NEFT mandate form attested by bank authorities along with a cancelled cheque or bank account passbook along with nominee’s photo identity proof

> Discharge/Death summary attested by hospital authorities or FIR & Post Mortem Report/viscera report (in case of accidental death)

1The 5% employee discount will be refunded to you once your policy is issued. Submit your documents for getting your policy issued and get 5% employee discount

2Total premium will be charged at the time of the policy issuance (subject to underwriting’s decision).

315% discount is applicable only on the first year premium for salaried employees with a corporate, purchasing Axis Max Life Smart Term Plan Plus (UIN: 104N127V04). During policy issuance, Axis Max Life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case. 15% discount (applied on standard male premium rates) is applicable for lifetime for females.

4InstaClaim TM is available for all versions of (UIN: 104N125V08). Mandatory Documents:

  • Original policy document
  • Original/attested copy of death certificate issued by local municipal authority
  • Death claim application form (Form A)
  • NEFT mandate form attested by bank authorities along with a cancelled cheque or bank account passbook along with nominee’s photo identity proof
  • Discharge/Death summary attested by hospital authorities or FIR & Post Mortem Report/viscera report (in case of accidental death)

5Criteria applicable only for “Term plans” for Graduate, Indian resident with declared income >= 10 lacs with CIBIL score >= 650 (salaried) and >= 700 (self-employed) with no disclosed medical condition

6Applicable for Titanium variant of Axis Max Life Smart Fixed- return Digital plan (premium payment of 10 years and policy term of 30 years) and a healthy female of 18 years paying Rs 30,000/- per month (exclusive of all applicable taxes) with 6.80% return. Life Insurance is available with this product.

7Available with Axis Max Life Smart Wealth Plan (UIN: 104N116V14)

8Available with Axis Max Life Smart Fixed-return Digital Plan (UIN: 104N123V06). The guaranteed benefits are available with selected life insurance plans & are applicable if all due premiums are paid.

9The percentage savings is for a regular pay Axis Max Life Smart Secure Plus Plan (A Non Linked Non Participating Individual Pure Risk Life Insurance Plan, UIN: 104N118V11)– Life Option for 1 Cr. life cover for a 35 year old, non-smoker male for a policy term of 40 years vs a 10 year policy term with the same details’

##Tax conditions :

##Save 46,800 on taxes if the insurance premium amount is Rs.1.5 lakh per annum and you are a Regular Individual, fall under 30% income tax slab having taxable income less than Rs. 50 lakhs and Opt for Old tax regime ~# Save 54,600 on taxes if the insurance premium amount is Rs.1.5 lakh per annum for life cover and 25,000 for critical illness cover and you are a Regular Individual, fall under 30% income tax slab having taxable income less than Rs. 50 lakhs and Opt for Old tax regime.

CI Rider disclaimers:

AXIS MAX LIFE CRITICAL ILLNESS AND DISABILITY RIDER (UIN: 104B033V02) available as a rider on payment of additional premium.

>Extended cover of up to 85 years is available with gold and platinum variant only

@64 critical illnesses covered in platinum and platinum plus variant on payment

22 critical illnesses covered in gold and gold plus variant

*^Total premiums paid inclusive of any extra premium but exclusive of all applicable taxes, cesses or levies and modal extra. Return of premium option is available on payment of additional premium.

~Conditions for premium break: Available at an additional premium for policies with policy term greater than 30 years and premium payment term greater than 21 years. Option to skip paying premium for 12 months. 2 premium breaks will be available during the premium payment term separated by an interval of at least 10 years

~1 Conditions for Special exit value:

Option to receive all premiums paid back, at a specified point in the term of the policy (free of cost). Available when Return of Premium variant is not chosen. No additional premium to be paid.

~2 Voluntary Top-up Sum assured:

Option to double your insurance cover, basis underwriting, at the time of your need by increasing your sum assured up to an additional 100% of base sum assured, chosen at inception

^^*^^Free look period conditions:

The policyholder has a period of 30 days from the date of receipt of the policy document, to review the terms and conditions of the Policy, where if the policyholder disagrees to any of those terms or conditions, he / she has the option to return the Policy stating the reasons for his objections. The policyholder shall be entitled to a refund of the premiums paid, subject only to deduction of a proportionate risk premium for the period of cover and the expenses incurred by the company on medical examination of the lives insured and stamp duty charges.

^Individual Death Claims Paid Ratio as per audited financials for FY 2024-2025

#1A flat 15% discount on the premium will be applicable throughout the Premium Payment Term for Female Life Insured with Axis Max Life Smart Term Plan Plus (UIN: 104N127V04).

#3Tax benefits as per prevailing tax laws, subject to change

Terms and conditions for availing 5% employee discount:

<Due to system constraints, employee is requested to select 5 Lakh and above income which can be changed to actual amount on the information page.

Past performance of the investment funds do not indicate the future performance of the same. Investors in the Scheme are not being offered any guaranteed / assured returns. The premiums & funds are subject to certain charges related to the fund or to the premium paid.

The premium shall be adjusted on the due date even if it has been received in advance.

For Total Installment Premium - Total Installment Premium is the Premium payable as per premium paying frequency chosen, it excludes applicable taxes, cesses or levies, if any; and includes loadings for modal premiums, Underwriting Extra Premium and Rider Premiums if any.

For Return of Premium - The Return of Premium Option is available on payment of Additional Premium. Premium does not include amount paid for riders and is excluding taxes, cesses and levies. Upon Policyholder's selection of Return of Premium variant this product shall be a Non-Linked Non-Participating Individual Life Insurance Savings Plan.

For Riders - #Applicable Rider available on the payment of Additional Premium is Axis Max Life Critical Illness and Disability Rider | Non-Linked Non-Participating Individual Pure Risk Health Insurance Rider | UIN: 104B033V02. Critical Illness and Disability Rider variant opted is Platinum Plus which covers 64 critical Illnesses. The rider cover will only be paid in scenarios where customer is diagnosed with listed 64 critical illnesses or total and permanent disability. Rider will terminate after major critical illness claim is paid to the policyholder. In case customer requests for cancellation of rider only, the solution as a whole will be cancelled and not just the individual rider.

For Additional Benefits– ##On Payment of Additional Premium. The accident cover will only be paid in scenarios where death occurs due to accident.

*~Disclaimers

Axis Max Life Smart Secure Plus Plan. A non-linked non-participating individual pure risk life insurance plan |Benefit available with special exit value -Total premium paid inclusive of any extra premium but exclusive of all applicable taxes, cesses or levies & modal extra. The premium calculated as per Standard premium for 30-year-old healthy male, non-smoker, 40 years’ policy term, 40 years’ premium payment term for Axis Max Life Smart Secure Plus Plan.

##Policy continuance benefit is not available with lifelong wealth variant. **The accrued income will be accumulated on an annual basis at the prevailing reverse repo rate (publish on RBI’s website).

#With “Save the date”, you can choose to take your annual income to any special date in a year.

***Available with early wealth variant. Income benefit will be paid as per selected plan terms.

~Accidental death benefit is available in call variants except for Single premium variant. Life insurance coverage is available in this product.

#~Term Insurance plan bought online directly from Axis Max Life Insurance has no commissions involved.

~1Axis Max Life Smart Secure Plus Plan, A non-linked non-participating Individual Pure Risk Life Insurance Plan | Standard Premium for 30 year old healthy male, non-smoker, 40 years policy term, 40 year premium payment term for Axis Max Life Smart Secure Plus Plan | ~1 Conditions for special exit value: Option to receive all premiums paid back, at a specified point in the term of the policy (free of cost). Available when Return of premium variant is not chosen. No additional premium to be paid. Option to receive all premiums back. Flexibility of exiting the plan early. Special Exit Value cover applicable till age 68 & above (of your age). T&C Apply.

@>Axis Max Life Critical Illness and Disability Rider (UIN 104B033V02) is available with your term plan on payment of additional premium. It covers 64 critical illnesses under Platinum & Platinum Plus variant.

#Available on Payment of Additional Premium. The accident cover will only be paid in scenarios where death occurs due to accident.

^1Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term,25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08) with a life cover of Rs. 50 lakh.

^2Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term,25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08) with a life cover of Rs. 75 lakh.

^4Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term,25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08) with a life cover of Rs. 1.5 Cr.

^5Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term,25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08) with a life cover of Rs. 2 Cr.

^6Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08) with a life cover of Rs. 5 Cr.

^7Disclaimer: Standard premium for 24-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Axis Max Life Smart Term Plan Plus (UIN: 104N127V04) - Regular Cover with a life cover of Rs. 1 Cr.

~*Disclaimer: Standard premium for 24-year old healthy female,non-smoker, 25 years policy term, 25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08)

^~Disclaimer: 5 year return (CAGR – Compound Annualised Growth Rate) from Max Life High Growth Fund (ULIF01311/02/08LIFEHIGHGR104) as on 30/06/2025

^~The assumed rates of return (4% p.a. and 8% p.a.) shown in the illustrative example are not guaranteed and they are not the upper or lower limits of what you might get back. The value of your policy depends on a number of factors including future investment performance. The amount shown is for a 30-year-old healthy male, with 10 years premium payment term, and 35 years policy term with Axis Max Life Online Saving Plan (Unit Linked Non Participating Individual Life Insurance Plan | Life Insurance is available in this product).

*++Axis Max Life's Nifty Alpha 50 Fund tracks the NSE's Nifty Alpha 50 Index, subject to tracking error. The above values have been calculated by projecting historical returns of the Nifty Alpha 50 index, after adjusting for all expenses, except the tracking error, in Axis Max Life online savings plan (variant 1) for a 35-year-old male investing 10k per month for 10 years and maturity after 20 years. The calculations have been done using historical returns of the Nifty Alpha 50 index and may not be indicative of the future performance of Axis Max Life's Nifty Alpha 50 Fund. The above values have been calculated basis 10 year returns of 26.4% (30th Apr'24) of the Nifty Alpha 50 Index.

*+Nifty Mid-cap 150 Momentum 50 Index was launched in Aug’22. These are returns of benchmark indices and are not indicative of return on Axis Max Life Insurance’s Midcap Momentum Index fund. 10 year return of NIFTY Midcap 150 Momentum 50 Index as on 27/05/2024. Max Life Midcap Momentum Index Fund (SFIN: ULIF02802/01/24MIDMOMENTM104) is passively managed Index Fund that mirrors NIFTY Midcap 150 Momentum 50 Index.

*&10 year return of Nifty Smallcap 250 Quality 50 Index as on 30/04/2024. The past returns are extrapolation of index fund returns up to past 10 years using same formula (provided by NSE). The returns are not indicative of the future performance of the fund. Max Life Nifty Smallcap Quality Index Fund is passively managed Index Fund that mirrors Nifty Smallcap 250 Quality 50 Index. The objective of the fund is to invest in companies with similar weights as in the index and generate returns as closely as possible, subject to tracking error.

**@Axis Max Life's Forever Young Pension Plan (UIN: 104L075V06) is a Unit Linked Pension Plan. Axis Max Life Insurance is only the name of the insurance company and Axis Max Life Forever Young Pension Plan (UIN: 104L075V06) is only the name of the unit linked pension product and does not in any way indicate the quality of the contract, its future prospects or returns. The premium paid in the Unit Linked Policies is subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/her decisions.

++*A tax-free commutation of up to 60% of the vesting benefit can be availed. Tax benefits are subject to condition under Sections 80CCC, 10(10A), 115BAC and other provisions of the Income Tax Act, 1961. Goods and Services tax and Cesses, if any will be charged extra as per prevailing rates. Tax laws are subject to amendments made thereto from time to time. Please consult your tax advisor for more details.

^*All claims that qualify for InstaClaim will be paid within 3 hrs from the date of submission of all mandatory documents else Axis Max Life will pay interest at prevailing Bank Rate as on beginning of Financial Year in which claim has been received for every day of delay beyond one working day. Interest shall be at the bank rate that is prevalent at the beginning of the financial year in which death claim has been received. Mandatory Documents: Original policy document; Original/attested copy of death certificate issued by local municipal authority; Death claim application form (Form A); NEFT mandate form attested by bank authorities along with a cancelled cheque of bank account passbook along with nominee's photo identity proof; Discharge/Death summary attested by hospital authorities or FIR & Post Mortem Report/Viscera Report (in case of accident death).

#*Axis Max Life Insurance’s Sustainable Wealth 50 Index Fund (SFIN: ULIF03223/12/24SUSTWEALTH104), which is a passively managed Index Fund that mirrors Axis Max Life Sustainable Yield Index, subject to tracking error. The fund value calculation is done by projecting historical returns of Axis Max Life Sustainable Yield Index, after adjusting for all expenses (except tracking error) in Axis Max Life Flexi Wealth Advantage Plan (UIN: 104L121V04) for a 30-year-old male investing 5k/10k per month for 20/10 years. The above values have been calculated assuming 25.2% p.a. gross investment returns as in Nov'24, which is the 10-year return of Axis Max Life Sustainable Yield Index. (back tested).

@3Standard premium for 20-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Axis Max Life Smart Total Elite Protection Term Plan (UIN: 104N125V08)| The above mentioned premium is the discounted monthly premium to be paid in 1st year. Discount is applicable only for salaried employees with a corporate, purchasing via web link. During policy issuance, Axis Max life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case.

7Disclaimer: Rs. 1,00,29,587 after 14 years at policy maturity on monthly investment of Rs. 16,600 for 12 years for 30-year-old male with Axis Max Life Smart Wealth Plan – Long Term Variant. A non-linked non-participating individual life insurance savings plan. The guaranteed benefits are applicable only if all due premiums are paid. Life Insurance is available in this product.

@6Disclaimer: Standard premium for 20-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Regular Cover Variant of Axis Max Life Smart Term Plan Plus (UIN:104N127V04)| The above mentioned premium is the discounted monthly premium to be paid in 1st year. Discount is applicable only for salaried employees with a corporate. During policy issuance, Axis Max Life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case.

@7Disclaimer: Standard premium for 20-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Regular Cover Variant of Axis Max Life Smart Term Plan Plus (UIN:104N127V04)| The above mentioned premium is the discounted monthly premium to be paid in 1st year. Discount is applicable only for salaried employees with a corporate. During policy issuance, Axis Max Life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case.

@8Disclaimer: Standard premium for 20-year old healthy male, non-smoker, 25 years policy term, 25 year premium payment term for Regular Cover Variant of Axis Max Life Smart Term Plan Plus (UIN: 104N127V04)| The above mentioned premium is the discounted monthly premium to be paid in 1st year. Discount is applicable only for salaried employees with a corporate, purchasing via web link. During policy issuance, Axis Max Life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case.

@9Disclaimer: Standard premium for 20-year old healthy Female, non-smoker, 25 years policy term, 25 year premium payment term for Axis Max Life Smart Term Plan Plus UIN:104N127V04| The above mentioned premium is the discounted monthly premium to be paid in 1st year. Discount is applicable only for salaried employees with a corporate. During policy issuance, Axis Max Life may call for proof of employment if required. In case proposer when asked is not able to prove the employment part, discount offer will be discontinued and additional premium as applicable will have to be paid for processing of the case.

Disclaimer: ~10 year CAGR of Nifty SmallCap 250 Quality50 index as on 24/07/2023. Max Life Nifty Smallcap Quality Index Fund is passively managed Index fund that tracks the Nifty SmallCap 250 Quality50 index (subject to tracking error).

Disclaimer: @++ Axis Max Life’s NIFTY Momentum Quality 50 Fund (SFIN: ULIF03127/10/24MOMQUALITY104) is a passively managed Index Fund that mirrors NIFTY 500 Multicap Momentum Quality 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of NIFTY 500 Multicap Momentum Quality 50 Index, after adjusting for all expenses (except tracking error) in Axis Max Life Online Savings Plan (UIN: 104L098V06) for a 30-year-old male investing 10k per month for 10 years. The above values have been calculated assuming 24.9% p.a. gross investment returns as on 16/10/2024, which is the 10-year return of NSE's NIFTY 500 Multicap Momentum Quality 50 Index (backtested)

Disclaimer: **+NIFTY 500 Momentum 50 Index was launched in June'24. The past returns are back tested based on historical returns and formula (provided by NSE). These are returns of benchmark indices as on 11 June’24 and are not indicative of returns on Axis Max Life Insurance’s newly launched NIFTY 500 Momentum 50 Fund. Axis Max Life’s NIFTY 500 Momentum 50 Fund (SFIN: ULIF03014/08/24MOMENFIFTY104) is a passively managed Index Fund that mirrors NSE’s NIFTY 500 Momentum 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of NSE’s NIFTY 500 Momentum 50 Index, after adjusting for all expenses (except tracking error) in Axis Max Life Online Savings Plan (UIN: 104L098V06) for a 30-year-old male investing 10k per month for 10 years. The above values have been calculated assuming 25% p.a. gross investment returns as on 11 June'24, which is the 10-year return of NSE's NIFTY 500 Momentum 50 Index (backtested).

Disclaimer: #^Axis Max Life Smart Innovation Fund (SFIN: ULIF03301/03/25INNOVATION104), which is an actively managed fund does not have any past performance benchmarks. The above values have been calculated for a 35-year-old male investing 10k per month for 10 years assuming 20.8% p.a. gross investment returns basis 5 years’ performance of existing active fund with Axis Max Life Insurance, as on date 31st Jan'25 after adjusting for all expenses in Axis Max Life’s Capital Guarantee Plan which is combination of Axis Max Life Online Savings Plan (UIN: 104L098V06) and Axis Max Life Smart Wealth Advantage Guarantee Plan (UIN: 104N116V15). | Investors in this plan are not offered guaranteed/ assured returns. | The Unit Linked Insurance Products do not offer any liquidity during the first five years of the contract. The policyholder will not be able to surrender/withdraw the monies invested in Unit Linked Insurance Products completely or partially till the end of the fifth year. The premium shall be adjusted on the due date even if it has been received in advance. Applicable taxes, cesses and levies as imposed by the government from time to time will be deducted from the premiums received or from the funds, as applicable.

Disclaimer: @$The Nifty500 Multifactor MQVLv 50 Index was launched in Feb’25. The past returns are back tested based on historical returns and formula (provided by NSE). These are returns of benchmark indices and are not indicative of return on Axis Max Life Insurance’s NIFTY 500 Multifactor 50 Index fund. Axis Max Life’s NIFTY 500 Multifactor 50 Index fund (SFIN: ULIF03414/05/25MULTIFACTO104) is a passively managed Index Fund that mirrors NSE’s Nifty500 Multifactor MQVLv 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of NSE’s Nifty500 Multifactor MQVLv 50 Index, after adjusting for all expenses (except tracking error) Axis Max Life’s Online Savings Plan (UIN: 104L098V06)) for a 30-year old male investing 5K/10K per month for 10 years. The above return values have been calculated assuming 21% p.a. gross investment returns, which is the returns since inception of NSE's Nifty500 Multifactor MQVLv 50 Index (backtested) as on 24th April 2025. For FWAP, replace Axis Max Life’s Online Savings Plan (UIN: 104L098V06) with Axis max Life’s Flexi Wealth Advantage Plan (UIN: 104L121V04).

Disclaimer: %$The Nifty500 Multifactor MQVLv 50 Index was launched in Feb’25. The past returns are back tested based on historical returns and formula (provided by NSE). These are returns of benchmark indices and are not indicative of return on Axis Max Life Insurance’s NIFTY 500 Multifactor 50 Index Pension Fund. Axis Max Life’s NIFTY 500 Multifactor 50 Index Pension Fund (SFIN: ULIF03523/06/25PENSMULFAC104) is a passively managed Index Pension Fund that mirrors NSE’s Nifty500 Multifactor MQVLv 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of NSE’s Nifty500 Multifactor MQVLv 50 Index, after adjusting for all expenses (except tracking error) Axis Max Life’s Forever Young Plan (UIN: 104L075V06) for a 30-year old male investing 10K/20k per month for 10 years. The above return values have been calculated assuming 21% p.a. gross investment returns, which is the returns since inception of NSE's Nifty500 Multifactor MQVLv 50 Index (backtested) as on 10th June 2025.

Disclaimer: ^$The fund value calculation is done by projecting returns of NSE's Nifty 500 Multifactor MQVLv 50 Index at 21% gross investment returns ( which is the return since inception (backtested) as on June 10, 2025), after adjusting for all expenses (except tracking error) in Axis Max Life’s Forever Young Pension Plan (UIN: 104L075V06). The pension amount has been calculated assuming that the proceeds from the entire corpus available at the time of maturity of Forever Young Pension Plan (UIN: 104L075V06) has been used to purchase Smart Guaranteed Pension Plan (UIN: 104N122V21) Single Life Immediate Annuity for life (with death benefit) option.

Disclaimer: %^BSE 500 Enhanced Value 50 Index was launched in May'25. The past returns are back tested based on historical returns and formula (provided by BSE). These are returns of benchmark indices and are not indicative of return on Axis Max Life Insurance’s BSE 500 Value 50 fund. Axis Max Life’s BSE 500 Value 50 Fund (SFIN: ULIF03623/07/25BSEVALUEIN104) is a passively managed Index Fund that mirrors BSE 500 Enhanced Value 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of BSE 500 Enhanced Value 50 Index, after adjusting for all expenses (except tracking error) in Axis Max Life’s Flexi Wealth Advantage Plan (UIN: 104L121V04) for a 30 year old male investing 10K per month for 10 years. The above values have been calculated assuming 22.4% p.a. gross investment returns, which is the 7-year returns of BSE 500 Value 50 Index as on 16th July 2025.

Disclaimer: $^The returns shown above are based on the past performance of Axis Max Life’s High Growth Fund (SFIN: ULIF01311/02/08LIFEHIGHGR104). These are past returns and are not indicative of return on Axis Max Life Insurance’s High Growth Pension Fund. Axis Max Life’s High Growth Pension Fund (SFIN: ULIF03722/09/25PENSHIGHGR104) is an actively managed pension fund, with an objective to invest in mid cap equities, where predominant investments are equities of companies with high growth potential in the long term. The fund value calculation is done by projecting the past returns of AMLI’s High Growth Fund after adjusting for all expenses in Axis Max Life’s Forever Young Pension Plan (UIN: 104L075V06) for a 30 year old male investing 5K/10K/20K/30K per month for 10 years. The above value(s) have been calculated assuming 21.4% p.a. gross investment returns, which is the past 7-years returns of Axis Max Life’s High Growth Fund.

Disclaimer: $@The returns shown above are based on the past performance of Axis Max Life Insurance’s High Growth Fund (SFIN: ULIF01311/02/08LIFEHIGHGR104). These are past returns and are not indicative of return of Axis Max LIfe's India Consumption Opportunities Fund (SFIN: ULIF03807/10/25INDIACONSU104). AMLI's India Consumption Opportunities Fund is an actively managed fund, with an objective to achieve long-term capital appreciation by investing in equity instruments of companies operating in the consumption sector and its related or allied industries. The fund value calculation is done by projecting the past returns of AMLI’s High Growth Fund after adjusting for all expenses in Axis Max Life’s Flexi Wealth Advantage Plan (UIN: 104L121V04) for a 30 year old male investing 5K/10K/15K/30K per month for 10 years. The above values have been calculated assuming 22.7% p.a. gross investment returns, which is the past 7-years returns of AMLI’s High Growth Fund.

Disclaimer: #$BSE 500 Dividend Leaders 50 Index was launched in Mar'25. The past returns are back tested based on historical returns and formula (provided by BSE). These are returns of benchmark index and are not indicative of return of Axis Max Life Insurance’s BSE 500 Dividend Leaders 50 Index fund. Axis Max Life’s BSE 500 Dividend Leaders 50 Index Fund (SFIN:ULIF03907/11/25BSEDIVLEAD104 ) is a passively managed Index Fund that mirrors BSE 500 Dividend Leaders 50 Index, subject to tracking error. The fund value calculation is done by projecting historical returns of BSE 500 Dividend Leaders 50 Index, after adjusting for all expenses (except tracking error) in Axis Max Life’s Flexi Wealth Advantage Plan (UIN: 104L121V04) for a 30 year old male investing INR 5K/10K per month for 10 years. The above values have been calculated assuming 22.3% p.a. gross investment returns. The index fund is expected to generate similar returns as of the benchmark returns, however due to expenses, portfolio deviations (because of timing of investments/flows) and regulatory restrictions (sector limits)returns of the AMLI fund and benchmark may differ.

The maturity amount shown above is for a 30-year old healthy male who invests Rs. 5K/10K per month for 10 years and remains invested for 20 years. The total premium to be paid (excl. GST) in 10 years will be Rs. 6 Lakhs/12 lakhs. The guaranteed benefits are available under Axis Max Life Smart Wealth Advantage Guarantee Plan (UIN:104N124V15) & are applicable if all the premiums are paid.

Capital Guarantee solution is a combination of benefits of two individual and separate products named Max Life Online Savings Plan, A Unit Linked Non Participating Individual Life Insurance Plan (UIN: 104L098V06) and Max Life Smart Wealth Advantage Guarantee Plan, (A Non Linked Non-Participating Individual Life Insurance Savings Plan, UIN: 104N124V15). These products are also available for sale individually without the combination offered/suggested. This benefit illustration is the arithmetic combination and chronological listing of combined benefits of individual products. The customer is advised to refer to the detailed sales brochure of respective individual products mentioned herein before concluding the sale.

Disclaimer: ^*Axis Max Life's Flexi Wealth Advantage Plan (UIN: 104L121V04) is a Unit Linked Pension Plan. Axis Max Life Insurance is only the name of the insurance company and Axis Max Life Flexi Wealth Advantage Plan (UIN: 104L121V04) is only the name of the unit linked pension product and does not in any way indicate the quality of the contract, its future prospects or returns. The premium paid in the Unit Linked Policies is subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/her decisions.

Please note, while our website has been updated with the changed corporate name and brand identity, our product collaterals will be updated in due course. We regret any inconvenience caused.

Disclaimer: @^Not taxable in India as per DTAA subject to providing valid TRC, No Permanent establishment certificate and Form 10F. This clause holds true for:

a) Kuwait, Saudi Arabia & UAE: Applicable for both Traditional (Non-ULIPs) & Capital Gains (ULIPs).
b) Oman & Qatar: Applicable for only Capital Gains (ULIPs).

Disclaimer: ^8The award is for product Axis Max Life Smart Term Plan Plus, winner under Life Insurance Term Plan category as per survey of 1800 people by NielsonIQ across categories.

Disclaimer: *6Check the Total Premium amount against the respective monthly premium values in the below table.

For Sum assured of 75 lakh, 1 crore, 1.5 crore and 2 crore, the below calculations are based on Axis Max Life Smart Total Elite Protection Term Plan (A Non Linked Non Participating Individual Pure Risk Life Insurance Plan, UIN: 104N125V08). Monthly premium amounts are before any applicable discounts assuming Regular Pay and monthly payment mode.

Age of Male ApplicantPremium Amount for Rs. 75 lakh Term PlanPremium Amount for Rs. 1 crore Term PlanPremium Amount for Rs. 1.5 crore Term PlanPremium Amount for Rs. 2 crore Term Plan
SmokerNon-SmokerSmokerNon-SmokerSmokerNon-SmokerSmokerNon-Smoker
18 Years (PPT: 67 years)1,488/Month
Total Premium: 11.33 lakh
930/Month
Total Premium: 7.08 lakh
1,500/Month
Total Premium: 11.42 lakh
938/Month
Total Premium: 7.14 lakh
2,251/Month
Total Premium: 17.14 lakh
1,407/Month
Total Premium: 10.71 lakh
2,675/Month
Total Premium: 20.37 lakh
1,672/Month
Total Premium: 12.73 lakh
25 Years (PPT: 60 years)1,966/Month
Total Premium: 13.40 lakh
1,228/Month
Total Premium: 8.38 lakh
2,054/Month
Total Premium: 14.01 lakh
1,284/Month
Total Premium: 8.75 lakh
3,081/Month
Total Premium: 21.01 lakh
1,926/Month
Total Premium: 13.13 lakh
3,607/Month
Total Premium: 24.59 lakh
2,255/Month
Total Premium: 15.37 lakh
35 Years (PPT: 50 years)3,182/Month
Total Premium: 18.08 lakh
1,989/Month
Total Premium: 11.30 lakh
3,592/Month
Total Premium: 20.41 lakh
2,245/Month
Total Premium: 12.76 lakh
5,388/Month
Total Premium: 30.61 lakh
3,367/Month
Total Premium: 19.13 lakh
5,947/Month
Total Premium: 33.79 lakh
3,717/Month
Total Premium: 21.12 lakh
45 Years (PPT: 40 years)5,971/Month
Total Premium: 27.14 lakh
3,732/Month
Total Premium: 16.96 lakh
6,629/Month
Total Premium: 30.13 lakh
4,143/Month
Total Premium: 18.83 lakh
9,944/Month
Total Premium: 45.20 lakh
6,215/Month
Total Premium: 28.25 lakh
12,546/Month
Total Premium: 57.02 lakh
7,841/Month
Total Premium: 35.64 lakh
55 Years (PPT: 30 years)11,656/Month
Total Premium: 39.74 lakh
7,285/Month
Total Premium: 24.83 lakh
13,719/Month
Total Premium: 46.77 lakh
8,574/Month
Total Premium: 29.23 lakh
20,578/Month
Total Premium: 70.15 lakh
12,861/Month
Total Premium: 43.84 lakh
26,160/Month
Total Premium: 89.18 lakh
16,350/Month
Total Premium: 55.74 lakh
60 Years (PPT: 25 years)16,846/Month
Total Premium: 47.86 lakh
10,529/Month
Total Premium: 29.91 lakh
19,966/Month
Total Premium: 56.72 lakh
12,479/Month
Total Premium: 35.45 lakh
29,949/Month
Total Premium: 85.08 lakh
18,718/Month
Total Premium: 53.18 lakh
37,689/Month
Total Premium: 107.07 lakh
23,555/Month
Total Premium: 66.92 lakh

 

 

Age of Female ApplicantPremium Amount for Rs. 75 lakh Term PlanPremium Amount for Rs. 1 crore Term PlanPremium Amount for Rs. 1.5 crore Term PlanPremium Amount for Rs. 2 crore Term Plan
SmokerNon-SmokerSmokerNon-SmokerSmokerNon-SmokerSmokerNon-Smoker
18 Years (PPT: 67 years)1,488/Month
Total Premium payable: 11.33 lakh
930/Month
Total Premium payable: 7.08 lakh
1,500/Month
Total Premium payable: 11.42 lakh
938/Month
Total Premium payable: 7.14 lakh
2,251/Month
Total Premium payable: 17.14 lakh
1,407/Month
Total Premium payable: 10.71 lakh
2,675/Month
Total Premium payable: 20.37 lakh
1,672/Month
Total Premium payable: 12.73 lakh
25 Years (PPT: 60 years)1,707/Month
Total Premium payable: 11.64 lakh
1,067/Month
Total Premium payable: 7.28 lakh
1,744/Month
Total Premium payable: 11.89 lakh
1,090/Month
Total Premium payable: 7.43 lakh
2,616/Month
Total Premium payable: 17.84 lakh
1,635/Month
Total Premium payable: 11.15 lakh
2,972/Month
Total Premium payable: 20.27 lakh
1,858/Month
Total Premium payable: 12.67 lakh
35 Years (PPT: 50 years)2,617/Month
Total Premium payable: 14.87 lakh
1,636/Month
Total Premium payable: 9.29 lakh
2,905/Month
Total Premium payable: 16.50 lakh
1,815/Month
Total Premium payable: 10.32 lakh
4,357/Month
Total Premium payable: 24.76 lakh
2,723/Month
Total Premium payable: 15.47 lakh
4,801/Month
Total Premium payable: 27.28 lakh
3,000/Month
Total Premium payable: 17.05 lakh
45 Years (PPT: 40 years)4,794/Month
Total Premium payable: 21.79 lakh
2,996/Month
Total Premium payable: 13.62 lakh
5,061/Month
Total Premium payable: 23.00 lakh
3,163/Month
Total Premium payable: 14.38 lakh
7,591/Month
Total Premium payable: 34.50 lakh
4,744/Month
Total Premium payable: 21.56 lakh
9,496/Month
Total Premium payable: 43.16 lakh
5,935/Month
Total Premium payable: 26.98 lakh
55 Years (PPT: 30 years)8,883/Month
Total Premium payable: 30.28 lakh
5,552/Month
Total Premium payable: 18.93 lakh
10,102/Month
Total Premium payable: 34.44 lakh
6,314/Month
Total Premium payable: 21.52 lakh
15,153/Month
Total Premium payable: 51.66 lakh
9,471/Month
Total Premium payable: 32.29 lakh
19,378/Month
Total Premium payable: 66.06 lakh
12,111/Month
Total Premium payable: 41.29 lakh
60 Years (PPT: 25 years)12,611/Month
Total Premium payable: 35.83 lakh
7,882/Month
Total Premium payable: 22.39 lakh
14,826/Month
Total Premium payable: 42.12 lakh
9,266/Month
Total Premium payable: 26.32 lakh
22,239/Month
Total Premium payable: 63.18 lakh
13,899/Month
Total Premium payable: 39.49 lakh
27,941/Month
Total Premium payable: 79.38 lakh
17,463/Month
Total Premium payable: 49.61 lakh