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Written bySumit Narula
Investment Writer
Published 5th June 2026
Reviewed byPrateek Pandey
Last Modified 5th June 2026
Investment Expert

What is ULIP?
Unit Linked Insurance Plan or ULIP is a financial product that combines the benefit of life insurance along with investment into a single plan. When you invest in a ULIP, a part of your money goes towards providing life cover benefit, and the remaining money is invested in funds that can help grow your wealth.
What is ULIP Plan?
A ULIP is a dual benefit insurance plan that combines the protetcion of life insurance with long-term wealth creation through market-linked investments. A portion of your premium is used to provide life cover, and the remaining amount is invested in market-linked assets.
Unlike traditional insurance plans, ULIPs provide you with the flexibility to invest in equity, debt, or hybrid funds based on your financial goals. ULIP plans may suit individuals with moderate-to-high risk appetite looking for long-term wealth creation and tax-efficient investment options.
Premium Allocation
ULIP premium is split into two portions after deduction of any applicable fees and charges:
- One portion is used to provide life insurance cover benefit, including risk cover. This provides a sum assured to your nominees in case of your demise within the policy period.
- The remaining portion is allocated towards one or more funds of your choice. This portion is ultimately invested in various market-linked instruments such as equity stocks, corporate bonds, government securities, etc.
Fund Options
ULIP fund options are categorised by risks, which can be summed up as follows:
- Equity funds: These funds primarily invest in equity-oriented instruments. These are prone to high level of risk, however capable of providing inflation-beating returns in the long-term.
- Debt funds: Invest mainly in fixed-income securities such as government or corporate bonds. These investments are typically less volatile than equities, however returns tend to be relatively low.
- Balanced/Hybrid funds: This type of fund is a mix of both equities and debt. The goal is to provide a blend of reduced volatility and inflation-beating returns to the investor.
Units & NAV (Net Asset Value)
In ULIP plans, your investment works like mutual funds through units and NAV. The number of units you hold represents your ownership in the fund. NAV is the price per unit, which is calculated daily.
Maturity Benefits
Maturity benefit is payable on survival till the end of the policy term. It is equal to the “Fund Value” on the maturity date. The insurer pays the maturity benefit in the form of a lump sum, which is credited directly to your bank account.
Unit Linked Insurance Plans Offered by AMLI
Axis Max Life Insurance offers certain ULIPs that combine life protection with market-linked investments. Here’s a simplified overview that will help you understand the Unit Linked Insurance Plans offered by AMLI:
| ULIP | Benefits | How It Works | Suited for | Payment Options |
|---|---|---|---|---|
| Flexi Wealth Advantage Plan | This plan focuses on long-term wealth creation with life cover. It offers multiple fund options and investment strategies. | The premium is split between insurance and market-linked investments. This allows switching between funds based on your goals. | This plan is suitable for individuals who are looking for flexible investment strategies with insurance protection. | Single Pay Regular Pay Limited Pay |
| Flexi Wealth Plus Plan | This plan is designed for goal-based wealth creation. It offers flexibility in both investment allocation and premium payments. | The investments are linked to market performance. It gives you the option to adjust your funds over time as per your financial goals. | This plan is ideal for individuals who are planning for milestones like education, retirement, or wealth building. | Regular Pay Limited Pay Single Pay |
| Fast Track Super Plan | This plan focuses on faster wealth accumulation. It includes life cover along with market-linked growth. | The premium is invested in selected funds that have the potential to give higher returns over time. | This plan is suitable for individuals who are looking for early financial planning. | Single Pay Regular Pay Limited Pay |
| Smart Term with Additional Return ULIP (STAR ULIP) | This plan combines high life coverage with market-linked returns. It may also include additional protection benefits. | Blends term insurance with ULIP investment. It also provides a death benefit along with investment growth. | This plan is ideal for individuals who are looking for stronger protection combined with wealth creation. | Regular Pay Limited Pay |
What are the Benefits of Investing in a ULIP Plan?
Benefit of Life Cover and Investment
This is the core strength of a ULIP. It delivers both life cover and wealth creation under a single plan. In the event of your demise within the policy period, your nominee typically receives the higher of the sum assured or the accumulated fund value. If you survive the policy term, you get the fund value at maturity.
Freedom of Investment Choices
ULIPs offer significant flexibility in how your money is invested. You can choose from a range of funds based on your risk appetite and goals. Most plans allow you to switch between funds as market conditions or your life stages change.
Protection Against Financial Uncertainty
ULIPs provide a safety net for your family against various unexpected future events like the life insured’s untimely demise or diagnosis of critical illness. The life cover benefit of a ULIP plan ensures financial protection through a lump sum payout to nominee. It helps them manage financial responsibilities such as loans, education, or daily expenses.
Tax Benefits: Save More with ULIPs
ULIPs are among the few products that offer tax benefit at different stages of its investment cycle. Tax benefits of ULIPs start from the initial investment, continue while you stay invested and are even applicable at the time of exit/maturity. This makes them tax-efficient for long-term wealth building. The premiums paid offer the benefit of tax deduction and maturity/death benefits may also be tax exempt subject to applicable terms and conditions.
How ULIP Helps You Save on Taxes?
ULIP helps you save tax in several different ways under the Income Tax Act, 2025. Here are a few ways mentioned:
- Entry: You can claim a deduction up to ₹1.5 lakh per financial year on premiums paid, subject to the overall Section 123 limit and policy conditions.
- Growth: Fund switches are generally not taxable events.
- Exit: Under Section 11 (read with Schedule II, Sr. No. 2), qualifying maturity and death benefits can be tax exempt subject to applicable terms and conditions.
Key Features of ULIP Plans Explained
ULIP are a unique type of life insurance that offers wealth creation benefits. Mentioned below are some key features that set ULIPs apart from other life insurance offerings in India:
Dual Benefits
ULIPs provide both protection and wealth creation in a single plan. A portion of your premium goes towards life insurance cover, while the rest is invested in market-linked funds. This dual structure offers financial security along with a maturity corpus for long-term goals.
Choice of Funds and Flexibility to Switch
ULIP offers a wide range of fund options, which are based on your risk appetite and goals. Some of the fund options are: Equity funds, Debt funds, and Balanced/Hybrid funds.
Another major feature of ULIP is the freedom to switch between funds. You can switch multiple times within a year. Many ULIPs offer the benefit of unlimited free fund switches.
Another major feature of ULIP is the freedom to switch between funds. You can switch multiple times within a year. Many ULIPs offer the benefit of unlimited free fund switches.
5 Year Lock-In Period
All ULIPs have a mandatory lock-in period of 5 years. During this period, you cannot surrender your policy or make partial withdrawals, except in case of death. After 5 years, partial withdrawals are usually allowed, subject to conditions. The lock-in promotes long-term discipline and helps your investments benefit from the power of compounding.
Transparent Charges
The charges in ULIPs are disclosed upfront at the time of policy purchase. Common charges include:
- Premium Allocation Charge
- Mortality Charge
- Fund Management Charge
- Policy Administration Charge
There is a cap on the overall charges, which is aimed at protecting policyholders.
Death and Maturity Benefits
ULIP offers both death and maturity benefits. Here is closer look at how the maturity and life cover benefits if a unit linked insurance plan work:
- Death Benefit: Nominees typically receive the higher of the sum assured or the accumulated fund value.
- Maturity Benefit: If you survive the policy term, you receive the fund value.
Types of ULIP Plans Available in India
Currently available ULIPs in India are typically clasified based on the specific life goals they are designed to achieve. Different types of ULIP plans in India include the following:
Pension ULIPs
A pension or Retirement ULIP focuses on building a retirement corpus. At maturity, you can take a lump sum or use a part of it to buy an annuity for regular income. Such plans also allow fund switches, enabling you to modify your investments based on market conditions or life stages.
Education ULIPs
Education or Children ULIPs are designed for a child’s future needs, like education or marriage. They offer add-on benefits such as waiver of future premiums in the case of demise of the parent/guardian during the policy term.
Wealth Creation ULIPs
This type of ULIP focuses on long-term capital appreciation for goals like buying a house, wealth building, or legacy planning. Such plans can be an ideal choice if you are in your 20s or 30s and wish to generate capital in the long run.
Protection-Oriented ULIPs
Health- or Protection-Oriented ULIPs might include certain riders for critical illness or enhanced health benefits. Although such plans do not replace a comprehensive health insurance policy, they can provide an additional financial cushion in case you are diagnosed with a critical illness.
Who Should Consider Investing in a ULIP?
ULIPs are best suited for people who want a bundled solution rather than managing insurance and investment separately. Here is the list of people who should consider a ULIP:
Investors with Varying Risk Appetites
ULIPS cater to investors with various risk appetites, as policyholders can choose and switch between different types of ULIP funds. This flexibility makes ULIPs adaptable, but they are generally more appropriate for those with high risk tolerance rather than those seeking guaranteed returns.
Individuals at Different Life Stages
ULIPs can suit people at various life stages due to their flexibility in fund switching and goal alignment. This ability to change asset allocation as per changing life goals makes ULIPs a versatile investment option for various groups of investors.
Individuals Seeking Combined Insurance and Investment
ULIPs are ideal for those who prefer a single product that delivers both life insurance protection and investment growth, rather than buying a separate term plan and managing investments independently.
Frequently Asked Questions (FAQs)
What are the different types of ULIP available in India?
Pension ULIPs, Education ULIPs, and Wealth Creation ULIPs are some of the various types of ULIPs available in India. Additionally, the ULIPs available will differ based on the insurer.
What is the right time to invest in ULIPs?
There is no single perfect market timing for investing in ULIPs. The right time is primarily determined by your personal financial situation. If you are investing for the long term, your investment will have ample time to recover from short-term fluctuations and support growth.
What are the risks associated with ULIPs?
ULIPs invest your money in market-linked funds (equity, debt, or hybrid). Returns are not guaranteed and depend on the performance of the underlying assets.
Do I have to pay tax on the ULIP maturity amount?
If your annual ULIP premium (across all policies issued after Feb 2021) is within ₹2.5 lakh, your maturity proceeds should remain tax-free. If you are paying higher premiums, the gains will be taxable as long-term capital gains (LTCG).
What charges apply to ULIPs?
There are several ULIP charges that are deducted from your premium or fund value. Some of the charges are: Premium Allocation Charge, Mortality Charge, Fund Management Charge (FMC), Policy Administration Charge, and Surrender or Discontinuance Charge.
Is ULIP a good investment?
ULIPs are an ideal investment if you are looking for the dual benefits of a life cover and capital growth. Moreover, ULIPs are suitable if you are seeking capital appreciation from market-linked assets over the long term.
What factors should I consider before investing in a ULIP?
Consider your financial goals, investment period, risk appetite, sum assured, associated charges, tax considerations, etc. before investing in a ULIP. These factors are essential for determining if ULIPs are a suitable investment option for you.
How is your premium used to buy ULIP units?
In a ULIP, a part of your premium goes to purchasing the life cover. The remaining amount is used to purchase units in your chosen funds (equity, debt, or hybrid) at the current NAV.
ARN: Mar26/Bg/19H
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